Magical Girl Squad is a series of stickers and accessories that are heavily inspired by the mahō shōjo, or "magical girl" Japanese animations of my childhood. From stickers to iron-on patches, I wanted the products to convey the sense of whimsy often associated with that genre of cartoons, as well as empowerment.
I created various designs that were available as large, decal-style stickers, or as kiss-cut sticker sheets.
I partnered with a patch manufacturer to create large, 5-inch tall iron-on patch versions of my initial stickers. The result was a beautiful accessory that could be added onto a bag or backpack, or even a denim jacket.