I created the #30MagicalDays challenge for myself as an exercise that would not only motivate me to create something new every day, but to also push my vector illustration skills more. I got the idea to share my daily illustrations on social media after seeing other similar art challenges such as Mermay and Inktober. Knowing that there were friends who would be expecting to see a new piece every day was great motivation. 
To give the challenge a bit of structure, I broke up the 30 days into 6-day segments, each having their own unique theme. (witches, mermaids, magical girls, unicorns, and space.)